Sample 22:   Negative Announcement

   
PERRY'S PACKAGING
110 Factory Avenue
Kent, Ohio 44240-1000
1-800-555-3212
     
     
    April 12, 20xx
   
    Mr. George Rambo
Cardboard Container Division
Building 41
Perry Packaging
     
When the reader does not expect the bad news, begin with something that will help him or her be prepared for what is to follow.   Dear George:

As you know from reading the daily newspapers, local business has been hit rather hard by the recession. In spite of a 40 percent decline in our business, Perry's Packaging has tried hard to retain all personnel during this difficult period.

     
Explain quickly because the negative message will be obvious. Personal information can help a form letter seem less cold. Tell the reader what to do next.   Because of another recent downturn in business, we find that some layoffs have become necessary if the company is to remain solvent. The layoffs were determined strictly by seniority. Because you have low seniority, George, your layoff will be for 90 days. Your work has been excellent, and the layoff is not a reflection of your abilities. To ensure receipt of the appropriate Workers' Compensation payments and automatic recall, please stop in the Personnel Office and see one of the Compensation Specialists.
     
Focus on future possibilities.   Should the market improve soon, you can be sure that we'll notify you. We will be glad to have you back at Perry's as soon as possible.
     
  Sincerely,
       

  

    Perry Mason, President

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