| Sample 9: | Acknowledgment of an Order--Individual Reply |
| Royal
Papers
852 Rim Crest Drive La Cross, WI 54601-1992 |
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| Specialty Papers for Every Use | ||
| January 23, 20xx
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| Ms. Tarina Wan Salleh
Good Deal Business Center 120 East Prairie Drive Morehead, KY 40351 |
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| Dear Ms. Wan Salleh: | ||
| Specify the merchandise and method of shipment. | You should receive 24 cases of the Royal papers
specified on the enclosed invoice early next week. As you requested,
we shipped the order by United Parcel Service.
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| Explain any necessary financial details. | Your total bill for this order is $823.97, and the enclosed check for $24.72 is your refund. Because you paid in advance, you received our 3 percent cash discount, and we paid the shipping and handling charges. | |
| Express appreciation for the order. Adapt the letter to the interests of the reader (dealer or consumer). | Thank you for your order. Royal Papers is glad to add you to its list of dealers. You'll find that the combination of a quality product and national advertising will make Royal Papers a profitable line for you. | |
| Resell the product, service, or your business in general. | Along with your shipment of Royal Papers, you'll
receive 5000 copies of a colorful brochure announcing Royal products for
distribution to your customers and business friends. The brochure
cover carries the embossed name, address, and phone number of your store.
Our dealers around the country have reported significant increases in business
as a result of this brochure, and we think that it will do the same for
you.
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| Stress reader benefits. | Should you wish to take advantage of our regular terms
of 3/10, n/60, complete and return the enclosed credit application form.
William McPherson, our sales representative in your area, will be in to
see you in about two weeks. He will be glad to help you with store
displays and will explain our volume discount to you.
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| Suggest possible future business. | Another product that would do well in your store
is Royal's new line of color-coded memo forms. To receive your free
samples, give me a call at 800/555-6668, or call Bill McPherson at 414/555-2222.
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| Sincerely, | ||
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| Devern Perotti
Customer Service enc |
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