KELLOGG

DESCRIPTION

Kellogg does more business before 8 a.m. than most companies do all day. It is the #1 US breakfast cereal maker (a mere corn flake ahead of General Mills). Among its well-known brands are Frosted Flakes and Rice Krispies. As on-the-go consumers grow impatient with the traditional cereal-milk combo, Kellogg increasingly relies on snacks and convenience foods such as Eggo waffles, Nutri-Grain cereal bars, and Pop-Tarts to buff up its bottom line. Furthering its non-cereal offerings, the company bought cookie and cracker giant Keebler Foods (Fudge Shoppe, Cheez-It), which became its Kellogg Snacks Division. The W. K. Kellogg Foundation, one of the world's largest private charities, owns about 27% of the company.

KBR INC

DESCRIPTION

From building naval ships in WWII to fighting oil-well fires, delivering gas, and serving meals in Iraq, KBR (formerly known as Kellogg Brown & Root) has a red hot history. Other services include providing engineering, construction management, project management, and facilities operations and maintenance services to military and governmental entities and the oil and gas, infrastructure, pulp and paper, power, and process industries. KBR streamlined its operations and split into two divisions: government and infrastructure, which accounts for about 75% of sales, and energy and chemicals. Oil field services giant Halliburton spun off about 20% of KBR through an IPO in 2006 and divested the rest in 2007.