Research

Microsoft

Description


Microsoft's ambitions are anything but small. The world's #1 software company provides a variety of products and services, including its Windows operating systems and Office software suite. The company has expanded into markets such as video game consoles, servers and storage software, and digital music players. Microsoft has reached settlements to end a slew of antitrust investigations and lawsuits, including agreeing to uniformly license its operating systems and allowing manufacturers to include competing software with Windows. In early 2008 the company made an unsolicited bid to acquire Yahoo! for about $44.6 billion; Yahoo!'s board rejected the bid as "inadequate".

 

Nike

Description


Nike, the Greek goddess of victory, helped others succeed in times of war. NIKE, the world's #1 shoemaker, does more dominating than assisting, to capture more than 20% of the US athletic shoe market. It designs and sells shoes for a variety of sports, including baseball, cheerleading, golf, volleyball, hiking, tennis, and football. NIKE also sells Cole Haan dress and casual shoes and a line of athletic apparel and equipment. In addition, it operates NIKETOWN shoe and sportswear stores, NIKE factory outlets, and NIKE Women shops. NIKE sells its products throughout the US and in more than 180 other countries. In 2006 NIKE veteran Mark Parker succeeded Bill Perez as president and CEO. It's buying Umbro.

 

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