Research

Food Marketing and Childhood Obesity

In today’s society obesity is a rising concern, especially in children. When experts look into the causes of this country wide issue they ask, “Who’s to blame?” When it all boils down to it, findings show that food marketing to hold accountable. Research states that marketing through avenues such as television, target children who are too young to differentiate the junk food and high calorie items, from the healthy choices. Therefore, when a child see’s a colorful tasty food on T.V or the internet, all they want is the yummy treat and are unaware of the harms it can do to their body.

References

Nestle, Marion. (2006). Food Marketing and Childhood Obesity. Retrieved April, 11 2013 from   http://search.proquest.com/docview/223924