Research

Return to home page

GOOGLE

* * * * * * * * * * DESCRIPTION * * * * * * * * * *
If you've never Googled, you probably aren't finding what you want online. Google operates the leading Internet search engine, offering targeted search results from billions of Web pages. Results are based on a proprietary algorithm -- Google's technology for ranking Web pages is called PageRank. The company generates nearly all of its revenue through ad sales. Advertisers can deliver relevant ads targeted to search queries or Web content. The Google Network is a network of third party customers that use Google's ad programs to deliver relevant ads to their own Web sites. Google subsidiaries include YouTube and DoubleClick. Founders Sergey Brin and Larry Page each have nearly 30% voting control of the firm.

NIKE

* * * * * * * * * * DESCRIPTION * * * * * * * * * *
Bauer NIKE Hockey outfits the biggest players who showcase their talents on ice. Previously a wholly-owned subsidiary of NIKE but now owned by investors, the firm makes ice and roller hockey equipment including sticks, custom-made sticks, skates, helmets, protective gear, and apparel under the NIKE, Mission, ITECH, and Bauer brand names. Bauer NIKE Hockey sells its products worldwide in more than 9,000 stores in some 35 countries. It's one of the most widely purchased brands among the National Hockey League and other leagues. After more than a dozen years together, NIKE sold the company for about $200 million to a group of investors, including Canadian entrepreneur W. Graeme Roustan and Kohlberg & Company.