Microsoft
Microsoft develops, manufactures, licenses, and supports a wide range of software products for a multitude of computing devices. Microsoft software includes scalable operating systems for servers, personal computers and intelligent devices; server applications for client/server environments; knowledge worker productivity applications; and software development tools. The company's online efforts include the MSN network of Internet products and services and alliances with companies involved with broadband access and various forms of digital interactivity. Microsoft also licenses consumer software programs; sells hardware devices; provides consulting services; trains and certifies system integrators and developers; and researches and develops advanced technologies for future software products.
Apple
Apple Macintosh computers were first introduced in 1984, and are characterized by their designs and applications base, built-in networking, graphics and multimedia capabilities. The company offers a range of personal computing products, including desktop computers, notebooks, related peripherals, software and networking and connectivity products. The company sells certain associated Apple-branded computer hardware peripherals, including a range of color displays and AirPort wireless networking base stations and add-in cards. The company also sells a variety of third-party hardware and software products directly to end users, such as computer printers, storage devices, audio players, memory, and imaging products such as digital camcorders and scanners. Products are sold at Apple owned retail stores, as well as at its online store.