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Research |
Apple Inc. DescriptionApple aims for nothing short of a revolution, whether in personal computing or digital media distribution. The company's desktop and laptop computers -- all of which feature its OS X operating system -- include its Mac mini, iMac, and MacBook for the consumer and education markets, and more powerful Mac Pro and MacBook Pro for high-end consumers and professionals involved in design and publishing. Apple scored a runaway hit with its digital music players (iPod) and online music store (iTunes). Other products include mobile phones (iPhone), servers (Xserve), wireless networking equipment (Airport), and publishing and multimedia software. Its FileMaker subsidiary provides database software.
Boeing Co. Description Boeing is the 800-pound gorilla of US aerospace. The world's largest aerospace company, Boeing is the #2 maker of large commercial jets (behind rival Airbus) and the #2 defense contractor behind Lockheed Martin. Boeing has two major segments: Commercial Airplanes and Integrated Defense Systems. Through its Boeing Capital subsidiary, the company provides financing and leasing services to both commercial and military/aerospace customers. Boeing makes about two-thirds of its sales in the Americas. As the worldwide recession continues, the company will adjust to decreased demand for new commercial airliners, and its military programs may come under more scrutiny from the Obama administration and from Congress. |
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