COURSE LIST USEFUL TO EMPLOYERS

Classes Completed:

Advertising and Promotion 374: Advertising and Promotion deals with two key components, communicating with the customer and the marketing pillars that make it possible. The class is designed to teach the students not only what marketing pillars work best with different situations but also the creative tactics possible within adverting.

Marketing 250: Marketing 250 is an introduction to overall marketing. The classes main objective is to help the students understand that marketing is communication the must be decoded. This class also teaches the student the fundamentals of marketing within business.

Classes to be Completed:

Professional Selling 360: Professional selling is a class dedicated to the art of personal selling. This class goes into depth of the sales side of marketing. It will be dealing with marketing communication of one on one interaction between the customer and the sales representative. It will also develop the strengths and weaknesses of a sales person.

Business Marketing Strategy 470: This class is a senior standing. It is designed to develop a student for the real world of marketing. It will interact with real businesses projects and real companies. It will teach and show the student what a real marketing business plan would look like in different industries. The class will show how position and competitive advantage of a company play a huge role in a business marketing strategy.