- SCANNABILITY: Describe the steps you would take to increase the scannability of your website.
- ACCESSIBILITY: Explain the principle of accessibility. What is the one thing you will do to make your website accessible?
- SEARCH ENGINE OPTIMIZATION: Describe the three steps you would take to optimize your site for search engines and explain how these steps will impact the way your website is indexed and displayed by search engines.
- STYLESHEETS: What is a CSS stylesheet? Explain the difference between internal stylesheets and external stylesheets. What is the advantage of an external stylesheet over an internal stylesheet?
- GOOGLE'S SEARCH SYSTEM: Explain the difference between Google's page rank-based search results and sponsored links.